Understanding the Sustainability Movement & Your Part in the Game

Posted by Dessy Simova
On October 24, 2017

Overview of the Sustainability Topic The topic of sustainability and sustainable development may seem new and modern because of the attention it is getting in the recent years, but it is not new. Environmental books like Fairfield Osborn´s “Our Plundered Planet” addressing the negative human impact on nature have been published already in 1948. In […]

Carbon Neutral Events & Event Sponsoring?

Posted by Krisi Hodulova
On October 2, 2017

According to Stafford (2017) event sponsorship is a type of promotion where a company develops sponsorship relations with a particular event such as a concert, sporting event or other activity. It is usually a part of a company’s integrated marketing communications plan and the main reason for companies doing it is because they can show […]

Is the event industry driving climate change & what can we do about it

Posted by Krisi Hodulova
On September 26, 2017

According to Eventgrid (2016), the event industry is a robust economic force and its size is projected to grow. In the United States alone it contributes $115 billion to the national GDP. Furthermore, its growth is anticipated not only in the U.S.. Australia and Europe see positive developments coming in the next years as well. […]

Because we do as we speak – Our Green Initiatives

Posted by Krisi Hodulova
On September 15, 2017

Aiming for a greener future and to promote and educate companies on how to achieve it, we not only talk the talk but also walk the walk. To show you how we do our part in the fight against climate change, we listed the different green initiatives that are part of our daily business. […]

Climate change: the current situation and how we can help

Posted by Krisi Hodulova
On September 7, 2017

Climate change is an often discussed topic that worries many in today’s world. According to the Oxford dictionary, it is defined as “a change in global or regional climate patterns, in particular a change apparent from the mid to late 20th century onwards and attributed largely to the increased levels of atmospheric carbon dioxide produced by the use of fossil fuels.” […]

Employees’ Perception towards CSR – Survey Results

Posted by Dessy Simova
On August 23, 2017

Last month we carried out a survey, among professionals from 7 countries (Bulgaria, Croatia, the Czech Republic, Spain, Germany, Austria and the UK) to research the employees perspective on Corporate Social Responsibility. The results are more than clear: 70% of the participants consider Corporate Social Responsibility (CSR) initiatives to be important more than half said […]

Green Corporate Social Responsibility

Posted by Krisi Hodulova
On August 16, 2017

Corporate Social Responsibility is not a new concept. But in recent years its focus has shifted from labor and local philanthropy issues towards environmental actions. According to Lyon & Maxwell (2009), an increasing number of companies are going green and are implementing certification standards. These initiatives are then made public through corporate social reports. […]

Benefits of Corporate Social Responsibility

Posted by Krisi Hodulova
On August 7, 2017

Corporate Social Responsibility (CSR) or a Corporate Sustainability Policy are often heard words. Yet, these are rarely understood phrases. In today’s business world, an increasing number of companies already have a corporate social responsibility policy and are starting to adopt CSR practices. The core of such activities are areas of concern and initiatives focused to preserve the environment. But a successful CSR initiative goes beyond legislation compliance and takes ethics and […]

How to Formulate Effective CSR Policy To Boost Staff Morale

Posted by Dessy Simova
On July 31, 2017

Corporate social responsibility is already a common practice for many corporations. Increasingly, smaller companies are following. The motivation could be as simple as bowing to societal expectations. In other cases it is enhanced competition in many commercial sectors with players looking for novel ways to distinguish themselves. In addition, more and more companies realize that […]

Climate Action Key Topic at ITB CRS Day

Posted by vkorichkov
On March 7, 2017

Addressing travel companies’ climate change impact is not about altruism but about business value. This will be a key message during the ITB CSR Day, taking place on 10 March. The event is part of the ITB Berlin Convention, which will feature more than 200 talks and debates from industry leaders, sharing best practice, recent […]